1969 Grants Rail (Bronze) by BicycleMilitia » Nov 09, 2012. Gen-X Sports designs, markets, and distributes a wide range of branded sporting goods across multiple channels. Most Find It Tough Going. • Operates under the Hespeler® brand -  represented and supported by hockey superstar Wayne Gretzky. Product aimed at a more aggressive, edgier consumer. How do you determine if they still have value? All content is posted anonymously by employees working at Huffy. Huffy and Gen-X intend to mail a joint proxy statement/prospectus to their shareholders in connection with the transaction. The price of Huffy stock (Stock symbol: HUF) declined by 40 percent on the next NYSE trading day. Statements that are not historical facts are forward-looking statements, including, without limitation, those relating to future business prospects, revenues and income, in each case relating to Huffy or Gen-X, respectively, and are necessarily estimates reflecting the best judgment of the respective management of Huffy and Gen-X and involve a number of risks and uncertainties that could cause actual results to Attracted a high performance sales and marketing team dedicated to the golf business. Estimated market size: $1.0 billion -  Skateboard, Helmets, Rollershoes, Quad Skates, Inlines, Skate Inspired Footwear, • Identified in recent USA Today feature story as “America’s fastest growing sport”, Gen-X market share in 2002: Approximately 2.2%. Before establishing the GEN-X Sports Companies, James co-founded Ride, Inc. “Ride”, a designer of snowboards and related products, and served as President and co-CEO and a Director of Ride from September 1992 to November 1994. Long standing brand for the mature advanced skier. Enhances sales and marketing and acquisition expertise. Enhances North America/International presence. Music and fashion will continue to drive this brands personality. Further define Huffy as diversified sporting goods/services company versus being predominately a bicycle company, Multiple brands and products appealing to a broad range of consumers. Huffy Corp is primarely in the business of . Barriers to entry - strong brands, patents, customer relationships, etc. with total sales of $750 million to $1.0 billion. .the Rolex rider! The company was founded by George P. Huffman in 1892 and is headquartered in Centerville, OH. Pursuant to Rule 425 under the Securities Act of 1933, under the Securities Exchange Act of 1934, Huffy Corporation Strategic Vision and Direction. Prior to the acquisition of Canstar Sports Group (Bauer Inc.) by Nike in 1995, John was Vice President of sales and marketing, having joined Bauer in 1987. Building, protecting and growing the equity in its brands. Here’s How They Work. Gen-X Sports believes that its Gen-XS segment is a distinct strategic advantage in placing its branded product lines with retailers and results in unusually strong relationships with retailers. Re-launched to revive action sports at the retail level. The first step is to examine the certificates themselves. Glassdoor gives you an inside look at what it's like to work at Huffy, including salaries, reviews, office photos, and more. For more insider trading information of Huffy Corp (symbol HUF, CIK number 225463) see the … Gen-X Sports -  Vision and Value Proposition. Huffy Corporation | 2,575 followers on LinkedIn. Estimated market size: $ 200 Million or 4.5 Million pairs, • Gen-X market share in 2002: Approximately 8.9%, “Some live to ride. Approximately 75% of sales are in the U.S., with the balance in Canada, Europe and Japan. A free copy of the joint proxy statement/prospectus and these other documents may also be obtained free of charge from Huffy by directing a request to 225 Byers Road, Miamisburg, Ohio 45342, Attn: Investor Relations. The original "Russell Manufacturing Company", founded by Benjamin Russell in Alexander City, Alabama, in 1902, became "Russell Corporation" in 1973, under the presidency of Eugene C. Gwaltney, Jr., who had taken over in 1968.. By 1990, the company owned and operated 13 sewing plants outside Alexander City and employed 15,000 workers. Restructuring has substantially reduced costs and working capital requirements, Seasoned management team in place in all businesses, Excellent, cost competitive supplier base in China and Taiwan, Widely recognized brand name in Huffy® - over 70% brand recognition, Nationwide service infrastructure in place, Key strategic challenge:  consistency of earnings, Internal growth focused on new products and services, New services (Lowe’s OPE (Outdoor Power Equipment) program), Extensive and highly selective acquisition search, Sporting goods to diversify product line: Gen-X Sports, Merchandising services: McCalla Companies, Provide profitable growth - in larger product categories than our existing businesses, Accretive to earnings within a short period of time, Sustainable, higher gross margins than existing businesses, Acquisition structure that preserves a strong balance sheet. • Market products under a variety of brands including Lamar®, Limited®, and Sims®. 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